Tips, Tricks and Facts

Why Max Quat Is More Effective Than Bleach

During this worldwide pandemic, when choosing which sanitizer or disinfectant to bring into your home or to provide for your customers, it can be quite the headache. While conducting research on safe yet effective cleaning chemicals, we discovered that Max Quat was superior to store-bought bleach.

Read more

How Max-Quat Can Protect Your Family & Community

With the sense of urgency surrounding what one can do to protect themselves from the Coronavirus (COVID-19), the CDC has released general recommendations and guidelines of proper disinfection. The CDC recommends to “…clean and disinfect high-touch surfaces daily…(e.g. tables, hard-backed chairs, doorknobs, light switches, remotes, handles, desks, toilets, sinks, etc).” With that, we have the solution for your disinfectant needs that will allow you to rest assured that you are doing all that you can to protect yourself, your family, and the community from this virus.

This disinfectant is Max-Quat Super Concentrate is a 10% sanitizer that is designed to disinfect schools, hospitals, food processing plants, and food service establishments, where sanitation is of the utmost importance. It is also NSF approved meaning it is food-safe and is an approved EPA Disinfectant use against SARS-CoV-2, the coronavirus that causes the disease COVID-19. Previously, Max Quat was reported to fight intense viruses including: Escherichia Coli, Escherichia Coli O157:H7, Staphylococcus Aureus, Yesenia Enterocolitica, Listeria Monocytogenes, Salmonella Typhi, Shigella Sonnei, Vibrio Cholera, and now is one of the approved chemicals that fights the Coronavirus.

With Max-Quat, you can offer this additional service to your customers for sanitization of playgrounds, restaurants, public restrooms, and much more with the peace of mind that it actually works.



Chapter 3: Training Once, Training Twice...

Now that your new employees are hired and ready to work. It’s paramount that they are trained consistently and up to your high standards. They are the face of your company out in the field when you are not around. In order for your company to maintain a reputation of high quality services, they need to be trained to do things right.


  • Document how to do the work step-by-step.
  • Train each employee the exact same way.


“When you go out and actually do the work yourself, it can be helpful to document how you're doing it, step by step.  You can also find a resource that can systemize and be able to create the training for you,” says Michael Hinderliter, a leader in the Texas Power Washing industry and employer.


Write it down, take pictures, make videos, maybe do a screen grab. Whatever works best for you and your specific job/industry is the best way. Make sure you document every part of the process. A new employee won’t intuitively know where to find things or where things go, so make the process as simple as possible to follow.


Ask yourself these questions when making training resources:

  • What are the exact steps, as detailed as possible, to do this job?
  • Where do I get the resources needed?
  • How do I utilize the tools needed?
  • What constitutes an emergency? Who do I report to if there is a problem or concern on this specific project?
  • What did I wish I knew the first time I did this?


This is when details matter, no matter how mundane or obvious they may seem to you. Now is also the time to note any shortcuts that are tempting and spell out in your training documents why they are a ‘no’ for your company. (Especially when they are concerned with safety procedures or procedures regulated by law.)


Hinderliter says, “No matter how you approach it, you need to take the time to train each employee in the same method, so that as the next guy comes in, they're all learning the same way of doing it.”


If you don’t standardize your training procedures you risk your company standards slipping. If every employee just trains the next one, then shortcuts get taken and some employees may never actually learn the “right way”.  This leads to discipline, work integrity issues, and major headaches for you later on.


“It's always good to have someone train with a supervisor so that as they're going through the process, that supervisor can watch them and tweak what they're doing, so they get that corrective action as they're performing the service,” explains Hinderliter.


He continues, “If they get off track, the supervisor brings them back on track, and if they've got questions, they can answer those questions, and monitor the way they perform.”


Remember that your training processes and documents are not set in stone. They are a living document and should be updated consistently as industry standards, technology, or work place practices change. Whenever you update your policies ALL employees should be re-trained.


Stay flexible and be open to suggestion. We know you worked really hard to make a comprehensive training program but be open to ideas on better ways to do things from employees and outside resources.


Remember, these keys to successfully training a new employee whether it’s your first or hundredth.


  1. Document EVERY step of the process.
  2. Train every employee the same way and be sure they are using your training processes each time.
  3. Re-train ALL employees any time a process or policy changes.
  4. Training documents will need to change as innovation and law changes in your industry.


Sample Cleanings Can Help Close Big Contracts

Trying to close big commercial pressure washing contracts can be stressful.  There is a lot of work that goes into a job before you ever unroll your hoses. Sometimes it may not seem worth the effort, but put yourself in your customer's shoes for a minute. They are about to spend thousands of dollars! They have to think about potential safety hazards that may occur while you are on site, as well as possible disruptions in their business. When it's all done they want to know that all of the hassle will be worthwhile.

You might be asked to do a sample cleaning before the client approves the bid to make sure you can get the job done. Here are some ideas to consider when doing a sample cleaning:

Don’t think of it is a free cleaning:

You are not expected to do the whole job, just a small portion. It takes extra time to drive to the location, set up and do a sample cleaning, but once the client sees the result, they will be ready to sign the bid. Try to clean in a not-so-obvious place so that the rest of the dirt is not glaring to your client’s customers.

If the client seems nervous, offer a sample cleaning:

Commercial cleaning projects can be expensive and a client might be nervous about giving the go-ahead. Offer a demo as a way to show off how great the building, roof, etc. will look once you are done. You are more likely to get the job with a demo because it makes the result clear in the client’s mind. They also get a chance to work with you and see your awesome customer service.

Don’t take longer than 30 minutes:

You should not take more than a half hour from set up, spraying the cleaning chemical, rinsing and packing up. Even if the client is watching you work, be quick and efficient about the sample cleaning. Sometimes the client will not see the result until a day or more anyway.

Follow up:

Be sure to ask the client when they plan to see your work and then follow up that day or the next to make sure they did. Once they express how happy they are, ask when they want to schedule the full job. If you gave that sample cleaning your best, the job will most certainly be yours.

Generate More Leads with Multiple Service Pages

Imagine an online store that put every product on one long page. You would have to scroll through endless unrelated items just to find the one thing you wanted. It makes much more sense to put each product on a separate page. This allows customers to quickly search and find what they need. There may be links to related products, but the main focus is usually one item for sale. Your services are your products. If you offer multiple services, you need to have multiple service pages. Multiple service pages will help you generate more leads. Put each service on a separate page to make them easier to find and more search engine friendly.

Your customers are trying to solve a specific problem. Most pressure washing companies specialize in a particular area like kitchen exhaust cleaning, fleet washing, or house washing. So it’s easy to think of all of the specific services you offer as one service, but that’s not how your customers think. Customers will search for things like “dumpster cleaning, sidewalk gum removal, or grease trap cleaning” before they search for “restaurant cleaning.” If they search for “restaurant cleaning” they are likely to find janitorial services. That’s not where you want to rank if you are trying to generate leads for a pressure washing business.

If you have one page with a bulleted list of services, take each of those items and create a page for that specific service. Then write a keyword rich description for each service. Resist the urge to copy and paste. This will most likely cause your page to be flagged for duplicate content. Make each description unique. Your description doesn’t need to be long. You just need to name the problem and tell them why you are the best person to solve it. Use headings and bullet lists to bring attention to important information and make your content easier to read.

The next step is to add some great before and after pictures of several previous jobs. Be sure to give each photo a descriptive alt tag and title. This is a great chance to use your keywords. In other words, stop calling your images “G85N3.jpg” and start calling them “Vinyl Siding Cleaning Before Shot.jpg” Update your photos and photo captions often to keep your content fresh.

Don’t forget to add a form to request a quote. Don’t risk losing conversions by making your customers click through to another page. Make it easy for them to contact you. Only ask for the information you need to move to the next step in the sales process. Remember you are still trying to earn their trust at this point. Not everyone wants to give out a lot of personal information over the internet.

Multiple service pages will give you a chance to send more meta information to search engines. Instead of creating a single page with a title like “Pressure Washing Services”, create several pages with specific titles like “Vinyl Siding Cleaning Services.” You can also make more keyword lists and meta descriptions that are specific to each of your services. Once again, it is crucial that each page be unique. Do not copy and paste here.

Generate more leads by creating multiple service pages. Write unique, keyword rich content for each page. Add some great before and after shots. Put in a call to action and give customers a place to request a quote. Then finish up with keyword rich meta information.

Measuring Job Sites in the Digital Age

Measuring job sites accurately is important. Your bids for washing a home, roof, commercial property or surrounding area are partially based on the size of the project. Under-measure and you hurt your bottom line; over-measure and potential clients think you are expensive.

The measuring wheel is a tried-and-true tool for figuring out the size, but the digital age brings more accurate, more immediate results. Some people like to "see" the property before arriving, impressing clients with their research and removing potential surprises, or even having a bid ready by the end of the initial meeting. Here are some apps and websites you can use to make the most accurate bids yet.

Measure Map ($1.99) IOS - iPhone or iPad

Put in the address and a picture of the location appears on your screen. Press the "Magic Button" and place pinpoints down on the area you want to measure. It's that easy. Measure Map allows you to measure any distance, route or area and saves data into various file formats. It even takes into account the curvature of the Earth!

Planimeter ($7.99) IOS - iPhone or iPad

Similar to Measure Map, Planimeter was designed with contractors in mind. It lets you measure "anything..visible on the satellite map." You can choose how you want to measure the distance (e.g.: yard, foot) and area (e.g: square foot, square yard). Once you have taken the measurement on your screen, you can email measurements or save the measured image to photos.

Google Earth (Free)

Google Earth is a virtual globe program that has revolutionized how people view what is on our planet, and even in our universe. But you only need to measure a driveway, which you can do! Google Earth provides a linear measuring tool on the laptop version only.

Maps Ruler Pro ($1.99) Android and Samsung Galaxy Note

Similar to Measure Map but an Android-based app. If you are a big fan of Google Maps, this is the app to use as it lets you access the global imaging software on your phone or electronic tablet. (Free)

For laptops only, is simple to use. Choose the Area Calculator tool and then put in the location. Once you find it on the map, zoom in and drop pins by clicking a spot on the map. Drop enough pins to measure the area you need and will calculate the space automatically. The site does not zoom in real tightly so you might have to contend with trees and such to measure a home. (Free) is a website for people in the real estate market: buyers, sellers, renters, etc. Unlike other real estate websites that only list properties for sale or rent by Realtors®, it has information on almost every home in the country. Put in your bid's address and you get the square footage immediately.

Some washers like to use their local appraisal website, which gives you the square footage of a home, though you may have to search for it a bit.

While it is a good idea to hold onto your measuring wheel, once you start using these digital measuring programs, you'll find that wheel won't often see the light of day.

Tips for Choosing Your Next Hose Reel

Many things must be considered when you are choosing your next hose reel. It is important to know how the new reel will be used.

[caption id="" align="alignright" width="239"] Hannay Compact 3/8" High Pressure Hose Reel[/caption]

First you must consider the type of hose that you will be storing on the reel. High pressure hoses, and low pressure hoses come in different diameters. Standard pressure hose is 3/8" in diameter. 200 feet of pressure hose will fit nicely on a reel like this Hannay Compact 3/8" High Pressure Hose Reel. If however you think that you will install more than 200 feet of hose you will need to consider a larger reel like the Hannay Wide 3/8" High Pressure Hose Reel. A ¾" low pressure garden hose will also require a larger hose reel, because it is more bulky. If you are looking for a hose reel for high pressure, be sure that your desired hose reel is rated for at least 1,000 psi above your power washers output.  Pressure can spike up to several hundred PSI when you release or engage your trigger. Water should flow through your reel with as little restriction as possible. This is important for your chemical injector to function at peak efficiency.

[caption id="" align="alignleft" width="145"] Steel Eagle 1/2" Stainless Steel A-Frame Hose Reel[/caption]

You should also make sure that any hose reel you buy has a brake system to ensure that your hose stays put when it is not in use. There are three types ofbrake systems. A "drag brake" will keep constant pressure on your hose and prevent the hose reel from unwinding once the user stops pulling. A "cam lever" applies drag while it is in the on position. When the user wants to rewind the hose reel the cam lever can be flipped to the off position to release the drag. An "internal brake" will automatically apply tension when the hose is being pulled and release it when it is being rewound. The brake that you choose will depend on your needs and budget.


How to use a Hose Reel for Pressure Washing by Mike Hinderliter with
How to use a Hose Reel for Pressure Washing by Mike Hinderliter with


Most professional hose reels are constructed from heavy gauge steel and finished with e-coating or oven-cured enamel. If you are planning on using the reel with a corrosive material such as Sodium Hypochlorite you will need to choose a reel made of stainless steel like the Steel Eagle 1/2" Stainless Steel A-Frame Hose Reel. Professional hose reels handle liquids at temperatures ranging from -20º to +400º F, and operating pressures up to 10000 psi. Before you purchase a hose reel, you must consider the required operating temperatures and pressures required for your situation. You can dramatically increase the life of your hose reel if you always unroll the entire hose off of the reel before you begin any job. A coiled pressure hose will constrict when pressure is applied and crush your hose reel. When you are unwinding your pressure hose from your reel, place the end of the hose next to the reel and leave it there. Then walk away from the hose reel and pull the hose along with you to unwind the rest of the hose. This way, your hose will be doubled over when it is completely unwound, and you only need to walk half the distance back to your hose reel.

If you have any questions about choosing a hose reel for your needs, please call us at 1-800-433-2113.

Save Time and Money with an Airless Foamer

In a previous article we discussed how your pressure washing business can Save Time and Money with Concentrated Chemicals. The proper chemicals can make a power washing job much easier. The work gets done much faster, and you save money on labor. Another way to decrease your costs is to increase you dwell time.

Airless Foamer

Maximize the efficiency of a cleaning agent by increasing length of time that the chemical is in contact with the surface being cleaned. Liquid chemicals will quickly run off of a vertical surface thus minimizing the effectiveness of the cleaning agent. To increase the dwell time of the cleaning agent you can add foam boosters and apply the chemical using either an air driven foamer or an airless foamer.

An air driven foamer will deliver much richer foam but it has many limitations. You can only use a maximum of fifty feet of chemical hose thus limiting you as to what jobs you can use this type of foamer on because you must always have the foamer within fifty feet of the surface to be cleaned. To operate an air driven foamer you must also have an air compressor {either gasoline engine driven or electric}. If you choose to use an electric air compressor you will need a power source. Since you can’t rely on power being available on every job you will also need a generator. It is easy to tie up $2000.00 purchasing all of the equipment needed to operate with an air driven foamer and still not be able to use it in all situations.

An Airless Foamer is an accessory that attaches to the end of your spray lance. Chemical is pulled into the foamer head by the stream of water that flows from your pressure washer. Then it is mixed with air at the foamer head. Foam is created at the nozzle. Although the foam that is created in the airless foamer isn’t as thick as the foam you will get with an air driven type foamer it is thick enough to increase the dwell time and improve cleaning efficiency. This unit is made of stainless steel and can be purchased for less than $200.00 from
© 2018 PowerWash. All Rights Reserved.